Promus Equity Partners Announces Investment in Event Network LLC
Chicago, Illinois, January 19, 2018 –Promus Equity Partners is pleased to announce a minority equity investment in Event Network LLC alongside the company’s management team.
Based in San Diego, Event Network is the leading operator of specialty retail locations at aquariums, science centers, museums and other cultural attractions in North America. The company serves approximately 100 partners across the U.S. by managing the entire retail experience in concert with each venue’s unique theme. Event Network provides custom product development, store design, merchandising and retail solutions to heighten the overall experience and create lasting memories for patrons to its partner attractions.
Promus was eager to invest in this mission-driven company because of its remarkable reputation, culture of uncompromising integrity, total commitment to store quality, and prioritization of people, partners and patrons. Steve Brown, a partner at Promus, described the transaction process as “one of mutual respect where we ended up admiring the company even more than we did six months ago when we embarked on a comprehensive due-diligence process. The Event Network team is committed to providing outstanding service and a customized solution for each new opportunity.”
Event Network will maintain its workforce, culture and strategy following the Promus investment. It will continue to build new partnerships with world-class cultural attractions.
Event Network was advised by Piper Jaffray & Co., while Snell & Wilmer provided legal representation. Reinhart Boerner Van Deuren provided legal counsel to Promus.
For more information on this acquisition, please contact Steve Brown, Sarah Wuellner, or Anders Rosenquist.
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